Choosing a video production company in Morocco
3 min readGuide · Production · Achat
The Moroccan production market runs from a cousin with a DSLR to a structured studio with a gallery and in-house post. They sometimes charge the same. Here is how to tell them apart.
The ten questions
- "Can you show me a complete project, not a showreel?"
- "What was the actual elapsed time from brief to delivery?"
- "Who edits?"
- "How do you handle permits?"
- "Where does the music come from?"
- "How many revision rounds are included?"
- "What happens if it rains?"
- "Who owns the rushes?"
- "Can I speak to a client from the last twelve months?"
- "What would you do if my budget dropped 30%?"
Red flags in a quote
- A single line. "Video production — 45,000 MAD" describes nothing and can be argued with by nobody.
- No dates. Neither shoot nor delivery.
- No mention of music rights.
- An unspecified number of versions. The most common dispute at delivery.
- A price far below the others. It almost never describes a better margin: it describes a smaller scope.
When you do not need a production company
Being honest here is what makes the rest credible.
- A simple interview for internal use: a good freelancer is enough.
- A batch of social content with no production requirement: your own team, a recent phone and a 400-dirham lav mic will beat a badly spent budget.
- An archive recording with no release: two locked-off cameras and a recorder.
Paying a company for those means paying for an organisation you have no use for.
When you genuinely do
- Any live broadcast, because there is no second take
- Anything needing permits, especially a drone
- Anything with release stakes: television, paid media, an investor presentation
- Several languages and formats produced together
- A firm date where delay has a cost
What we are
A small crew, in-house post, an answer within 24 hours, and rushes that belong to you. We turn down projects whose budget cannot produce the expected result, rather than accepting and delivering a disappointment.
Tell us about your project — you get a range and a timeline, with no meeting required first.
Read next: video budgets in Morocco and drone permits.
Frequently asked questions
- Agency, production company or freelancer?
- A freelancer is enough for a short format, a simple shoot, a tight budget. A company becomes necessary once you need multiple cameras, clean audio, permits, firm deadlines or several languages. A communications agency adds strategy but usually subcontracts production — meaning you pay two margins.
- Should the supplier be in my city?
- Not necessarily, but proximity helps with recces, local permits and surprises. In Morocco filming authorisation is assessed at the level of the relevant prefecture — a supplier who already knows your city’s Wilaya has a real advantage.
- How do I check a studio actually delivers?
- Ask for one complete project in its final format, not a showreel. Ask the real elapsed time from brief to delivery. And ask to speak to a client from the last twelve months. A studio that delivers agrees to all three without hesitating.
- Who owns the rushes afterwards?
- It is negotiable, and it must be written down. Some studios keep the source files and charge to release them. With us, rushes, edit projects and source files are yours on delivery.