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What does a corporate video cost in Morocco?

4 min readBudget · Production · Entreprise

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Almost no Moroccan production company publishes prices. The result is wasted time on both sides: the client does not know whether they are discussing a 10,000 or a 100,000 dirham project, and the studio finds out at the third meeting that there was never a budget.

This article gives real ranges. They are not our rate card — they are the orders of magnitude in the Moroccan market in 2026, the ones you will find by asking several serious studios. The point is that you arrive at the first call knowing what you are talking about.

The ranges, by project type

Social content — 5,000 to 15,000 MAD
A vertical format, half a day to a day of shooting, an edit, one or two cutdowns. This is the most cost-effective format when produced as a series rather than one at a time.

Corporate / institutional video — 15,000 to 40,000 MAD
Company presentation, recruitment film, client testimonials. One or two days, interviews, B-roll, edit, graphics, subtitles. The top of the range covers multiple sites or multiple languages.

Brand film / commercial — 40,000 to 150,000 MAD and up
Art direction, script, casting, location scouting, lighting, grading, sound design. This is where budget stops being linear: every added requirement — a known actor, a privatised location, a prestige car — is priced separately.

Events and live — 12,000 to 50,000 MAD
Depending on camera count, duration, and above all whether it goes out live. A live multicam is not a recording: it is a gallery, network redundancy, and no second take.

Real estate and architecture — 8,000 to 35,000 MAD
One property, a filmed walkthrough, a few aerials if the permit allows. New developments with 3D animation go higher.

Photography — 3,000 to 20,000 MAD
Per day, depending on the number of retouched images delivered and the usage rights granted.

The five variables that actually move a quote

  1. Shoot days. Almost always the main line. One extra day means a crew, equipment, logistics — and an extra day of editing downstream.
  1. Crew size. A single operator is not the same film as a camera operator, an assistant, a sound recordist and a location manager. Nor the same level of finish.
  1. Permits. Shooting in a public space, at a protected site, or with a drone requires a file. That file is human time, and it drives the calendar far more than the shoot does.
  1. Rights. Licensed music, archive footage, personality rights of people filmed, term and territory of use. Properly licensed music costs; improperly licensed music costs far more, later.
  1. Versions and revision rounds. One master plus a 16:9, a 9:16, a 1:1, two durations and three languages is not one deliverable — it is twelve. Get it written into the quote.

What a serious quote always contains

If these lines are missing, ask why:

  • Shoot days and edit days, listed separately
  • Crew composition
  • Exact deliverables: formats, durations, languages, number of versions
  • Revision rounds included, and the rate beyond them
  • Music rights and their territory
  • Who owns the rushes after delivery
  • Timelines, including administrative ones

That last point is the one clients most often regret ignoring.

Why the cheapest quote is rarely the cheapest

A large price gap between two studios nearly always describes a gap in scope, not in margin. The cheaper one has usually removed something: a day, a person, the grade, the sound design, the versions, or the rights.

That may be exactly what you need. A recruitment film for a careers page does not require the same apparatus as a broadcast commercial. But it should be a choice, not something you discover on delivery when the audio is unusable.

Where we stand

We work with small crews and in-house post, which removes two layers of cost without touching the image. We turn down projects whose budget cannot produce the expected result, rather than accepting and delivering a disappointment.

And we answer within 24 hours with a range, before any meeting — because nobody should need three calls to find out whether a project is viable.


Tell us about your project: you get a realistic range and timeline, with no obligation.

Read next: drone permits in Morocco, the line item that surprises the most budgets.

Frequently asked questions

What budget should I plan for a corporate video in Morocco?
For a short, well-made corporate film, expect roughly 15,000 to 40,000 MAD. A brand film with art direction, cast or multiple locations often passes 60,000 MAD. A single well-executed social format can start around 5,000 MAD.
Why do two quotes for the same film differ threefold?
Because they describe different work. Shoot days, crew size, permits, music licensing, number of delivered versions and rounds of revisions account for almost all of the gap. A cheaper quote is usually a smaller quote.
Is drone footage expensive to add?
The flight itself is rarely the main cost. What costs is the authorisation file, the qualified pilot and the aviation insurance — plus the 10 to 20 working days of lead time you have to plan for.
Is a deposit normal?
Yes, typically 40 to 50% on booking, which holds the dates and covers pre-production. The balance is due on delivery of the final files.
Is shooting in Morocco cheaper than Europe?
Considerably, at comparable quality — crew, locations and logistics all cost less, which is why many international productions shoot here. The trade-off is administrative lead time, especially for aerial work, which is longer than in Europe and has to be budgeted in days.
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